Focus over Fluff
We work from a simple yet effective office in St. Louis. We strive to use as much
of each client's marketing dollars where they belong…in the market. We do not
expect our clients to fund the maintenance of an overly designed and ostentatious
office space that ultimately has no benefit to their brands.
Our model allows us to achieve a forever growing and evolving resource network
of the best and brightest individuals without increasing our overhead. We customize teams based upon our clients needs, this team remains on the project from start to finish…we do not take part in the “Pitch team leads to C team” game.
True Value Model
Our clients pay for the outcome and not the effort. By not charging a standard
“hourly rate”, our internal costs remain our responsibility. This allows the partnership to focus on the positive impact our solutions have on the client’s business. Aligning both parties definition of success, we develop a compensation
package that benefits all.
The consumer world moves at the speed of light and brands must be quick to respond. Typical agencies are so concrete and stacked with infrastructure that performing a quick pivot in strategy and execution for their clients is near impossible. Our free flowing model allows us to react to those quick turn opportunities while maintaining sight of long term strategies.
To deliver a large amount of value simply
by becoming smaller.
To focus on true alignment with our client’s needs in order to achieve the
group goals. Approach each issue with the “Big Brain, Small Machine” mentality, ensuring that primary focus is placed on the developing the
best solution and not the process of execution.
We believe that brands need to adopt a new perspective,
move from the historical “inside - out” approach to a consumer-centric “outside - in” mentality.
To implant your service, product and message into the daily lives of your consumers is the truest form of adoption. Find the “outside” elements that consumers use to achieve their daily “inside” goals, become a source of such elements and you will create a sustainable and profitable connection.
Work to improve consumers lives, not just satisfy their needs.
We are strategist, designers, producers, innovators and technologists who all share a passion for delivering engaging, intelligent and authentic consumer experiences.
We‘re all fully engaged in pop culture, believers that there is always a better way, addicted to video content, obsessed with emerging technology and in love with great design.
We live in major markets across the country, pulling from our diverse and ever changing surroundings to provide our clients with minute by minute pulse of consumer behaviors.
This “boots on the ground” methodology takes the research and strategy
out of single location, allowing our brands to gain true relevancy within
their target regions and markets.
OUR PAST EXPERIENCE
Black Sheep Cooperative’s founders and contributors
have deep roots across a full range of industries.
Anheuser-Busch Companies, Inc., ABInBev, MillerCoors, Bickers Consulting Group, LLC., Bacardi USA, Kellogg's, Tropicana, The Solae Company, Monsanto, Elsevier BV, Eastman Chemical Company, Citi, Nationstar Mortgage, Elan Polo International, Pentland Group, Easton, Rawlings, Missouri Lottery and Second Street Media Solutions Inc.
We build new brands, reposition existing brands, create advocates, save brands from becoming a distraction
and increase brand equity.
Some of the tactics we use to achieve our clients desired results
are as follows:
Brand Design and Identity
Consumer Activation & Engagement
Web & Mobile Design/Development
Social Media Engagement
User Experience Strategy/Design
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